A trademark is a part of a Company’s brand and it is the embodiment of a Company’s reputation. The trademark registration has been proved in many cases vital, concerning the protection of a brand. Several brands have lost their trademark, because of their failure to secure it from the very beginning.
In general, Trademark protection is very important because it can distinguish your services and products from those of your competitors and it can grant the trademark owner the right to exclude others from adopting and using the mark in the owner’s geographic area. However, the most important about a trademark is that with the registration it acquires value and becomes an asset of the Company.
Following the recent replacement of the existing legislation with the aim of modernizing the Cypriot trademark registration system and harmonizing the Cypriot legislation on the subject with European law, the registration procedure has become easier and simpler.
The registration of a Cyprus Trademark can only be made by a lawyer and it can take place through the Trademark Registrar in Cyprus. There is no need to visit the court and the procedure will take approximately 6 months. Specifically, from the date of the filing of the trademark application, the Trademark Registrar will need no longer than 2-3 months to examine the application form and it will take another 3 months for the publication of the application to the official Gazzetta. If, during the 3 months of the publication, no objection to the registration of the trademark lodge to the Trademark Registrar, the trademark will be successfully issued.
As of 17/06/2020, the duration of validity of a Cypriot trademark is 10 years from the date of the filing of the application for registration and the trademark can be renewed indefinitely for further consecutive periods of ten (10) years.
This is an informative article. For further information and legal advice on how to proceed with the registration of a trademark in Cyprus, in the European Union but also internationally and for any other issue related to trademarks and copyrights you can contact us on +357 24727313 or send us an email to firstname.lastname@example.org.